2024 Report

Job market

Layoff exposure, job security concerns, and market outlook.

Published March 15, 2025 · Indonesia, Singapore, Malaysia, Vietnam, Thailand

Job market

Layoffs touched a real minority of designers this year, yet job security concern runs far more widely than the layoff numbers alone would suggest.

Chart proof

Impacted by layoffs

Share of designers affected by layoffs in the past year.

22.9% of designers were affected by layoffs, while 77.1% remained unimpacted.

22.9% of designers were affected by layoffs, while 77.1% remained unimpacted.

Evidence ID: evidence:2024-job-market

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OutcomeRespondents (n)Proportion
Impacted by layoffs 40522.9%
Unimpacted 1,36077.1%

Job insecurity has outrun the actual job losses.

Chart proof

Ways of being impacted by layoffs in the past year

Breakdown of how layoffs affected designers among those who reported an impact.

Personal job loss (11.1%) and reduced job security (8.2%) were the most common effects among the 22.9% affected.

Personal job loss (11.1%) and reduced job security (8.2%) were the most common effects among the 22.9% affected.

Evidence ID: evidence:2024-job-market

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Impact typeRespondents (n)Proportion
Personal job loss 20111.1%
Reduced job security 1498.2%
Limited growth 1287.1%
Emotional stress 1266.9%
Increased workload 794.4%

Chart proof

I am concerned about my job security in the current job market

Job security concern rating distribution across all designers surveyed.

74.8% of designers rate their job security concern at 5 or higher, despite the majority being personally unaffected by layoffs.

74.8% of designers rate their job security concern at 5 or higher, despite the majority being personally unaffected by layoffs.

Evidence ID: evidence:2024-job-market

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Concern levelRespondents (n)Proportion
Concerned (rating 5 or higher) 1,30774.8%
Not concerned (rating below 5) 43925.2%

Chart proof

I feel that my current job scope is aligned with my primary field of work

Self-reported alignment between current role and designer's primary field.

77.3% of designers report strong alignment between their job scope and their primary field of expertise.

77.3% of designers report strong alignment between their job scope and their primary field of expertise.

Evidence ID: evidence:2024-job-market

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ResponseRespondents (n)Proportion
Strong alignment (ratings 5–7) 1,34977.3%
Low alignment (below 5) 39522.7%

Chart proof

There are enough opportunities for career advancement in the current job market

Designer perceptions of available career advancement opportunities.

46.3% of designers see sufficient advancement opportunities in the current market, despite high role alignment.

46.3% of designers see sufficient advancement opportunities in the current market, despite high role alignment.

Evidence ID: evidence:2024-job-market

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ResponseRespondents (n)Proportion
Sufficient opportunities (ratings 5–7) 80646.3%
Insufficient opportunities 94053.7%

Put the last three findings together and a pattern appears: designers feel aligned in the work they're doing, but most don't see enough room to grow from where they sit. Fit isn't the shortfall. Room is.

Whether that gap closes as the market steadies, or hardens into how designers plan their careers from here, is still open.

Commentary

Looking at the job market for designers across Southeast Asia, there is a notable gap between perception and reality.

  • A 51.9 percent gap exists between how designers feel about job security and the actual employment picture, perhaps driven by anxiety about what AI means for design roles.
  • Designers broadly feel their roles fit their skills, suggesting the industry is maturing in how it matches talent to work. However, career advancement opportunities are perceived as limited in the current climate, which could affect long-term retention and motivation.
  • Southeast Asia's unique situation of people working across borders adds complexity to the job market.
  • The job market shows signs of improvement, but companies are still careful about hiring.

What this means for you

If you're a designer

  • Look at different ways to keep learning (like podcasts, online content, community events).
  • Watch for new opportunities in emerging areas like AI, less established industries, or as the market improves.

If you're leading a team or organisation

  • Think about how to acclimatise to new technology like AI while keeping your team feeling secure and motivated.
  • Help prevent burnout when extra effort does not lead to better rewards.
  • Balance being careful with hiring while staying ready for market recovery.
  • Consider if you are investing in design because it is valuable or just following trends.
Evidence and further reading

Evidence used in this section

  • Regional job security concern and layoff exposure in 2024

    74.8% of designers express concern about job security, and 22.9% report being directly affected by layoffs, across the 2024 regional Design Pay Asia survey sample.

    2024-job-market · public

Further reading and context

Questions worth exploring

How will AI continue to change what designers do day-to-day?

Worth exploring next

  • Will the design market in Southeast Asia recover on the same timeline as the wider regional tech sector?
  • How can the industry better balance new graduates and existing talents with market demand?
  • What new design specialties might emerge as technology and business needs evolve?
  • How might cross-border work opportunities change in Southeast Asia?

Where this sits in the conversation

  1. Overview

    2024 report
  2. Landscape

    Demographics
  3. Landscape

    Roles & experiences
  4. Landscape

    Compensation
  5. Landscape

    Company landscape
  6. Sentiments

    Offer & negotiation
  7. Sentiments

    Career progression
  8. Sentiments

    Value of design
  9. Sentiments

    Job market you are here
  10. Singapore deep dive

    Singapore deep dive
  11. Close

    The conversation continues